Student Learning Outcomes (SLOs) at College of San Mateo
skip directly to Main Content Navigation Search A-Z Index Find People Top Story Breadcrumbs Footer
Fall 2018 Final Exams
December 11-17, 2018
Winter Recess
Dec. 22, 2018 - Jan. 13, 2019
Deadline to pay Spring 2019 fees
January 3, 2019
Sexual Misconduct & Title IX
  • Facebook
  • Twitter
  • Linkedin
  • YouTube
  • Instagram
Student Learning Outcomes (SLOs)
Certificate of Achievement: Marketing Management

Upon successful completion of this certificate, students will be able to:
  1. Critically analyze marketing management concepts and principles as applied to a business situation.
  2. Describe how to apply marketing to the global marketplace.
  3. Explain the elements of the process of marketing process and how to apply them to marketing situations.
  4. Define marketing and explain different marketing strategies.